Branding in Industry 4.0

We had a great time today with creative writing, advertising and journalism students at the International Islamic University Malaysia. The discussion revolved around “Branding in the era of industry 4.0” and we talked about what Malaysian brands must do to to thrive in new economy and more relevant perhaps to these guys, how the advertising industry is changing and what they need to do to help those brands stay relevant.

Fusionbrand would like to thank you for having us over & thanks for the lunch too!

Marcus Osborne of Fusionbrand wrapping up before the Q&A session